Some websites allow third parties to set cookies on a user’s device. If your website displays content from a third party this third party may read and write their own cookies or similar technologies onto ‘your’ users’ devices. Obviously, the process of getting consent for these cookies is more complex and our view is that everyone has a part to play in making sure that the user is aware of what is being collected and by whom.
Responsibility for 3rd party cookies?
There are a number of initiatives that seek to ensure that users are given more and better information about how their information might be used. These will no doubt adapt to achieve compliance with the new rule but the advice from the ICO is for anyone whose website allows or uses third party cookies to make sure that they are doing everything they can to get the right information choices about what is stored on their device.